Mikes Portfolio

Hey,

I have recently finished a diploma in Creative Advertising at the Axis Adshool in 2007. My mentor (Steve McCabe) offered me a placement at Y&R Auckland which I gladly accepted, placement is now over and working as an Art Director there. Learning heaps and getting some work out while having a shitload of fun!

Here is a compilation of some of my work from 2007 to now.

Agency: Y&R
Client: Bank of New Zealand
Mediums: Web banners, Newspapers, street posters, Wd6's, Adshels, billboards, bus-backs, digital billboard, website
Art Directors: Mike Mackinven
Copywriters: Vaughn Davis, Phil Parsonage
Creative Director: Vaughn Davis
This is yet to be my biggest campaign ever. Will upload images when I have them, but please visit www.betteroff.co.nz for more information about this campaign.

Agency: Y&R
Client: Hell Pizza
Medium: Newspaper (Topical)
Art Directors: Mike Mackinven
Copywriters: Vaughn Davis, Jon Ramage
Creative Director: Vaughn Davis
We just happen to be adding new pizzas at the time!

Agency: Y&R
Client: Burger King
Product: Burning Hot Deals Menu
Medium: TV/Radio/POP
Art Directors: Mike Mackinven, David Bell
Copywriters: Danny Brown, Vaughn Davis
Creative Director: Vaughn Davis
Production: Watermark

This campaign consists of 1xTVC, 2x15" Radio, 1x30" Radio, POP and Bus backs as well as logo design etc. Anyone know how to upload radio spots? Please let me know.

Agency: Y&R
Client: Microsoft
Product: Unified Communications
Medium: Magazine DPS
Art Director: Mike Mackinven
Copywriters: Vaughn Davis

Agency: Y&R
Client: Y&R
Product: Christmas card
Medium: Email
Art Director: Mike Mackinven
Copywriter: Lisa Bocarro

Agency: Y&R
Client: Y&R
Product: TV3 pitch card
Medium: DM
Art Director: Mike Mackinven

Random thoughts: